Area Sales Manager - South East

Are you a driven, commercially minded sales professional looking to represent an innovative UK manufacturer with strong growth ambitions?

Established for over 35 years, this forward-thinking, family owned business delivers high quality solutions focused on safety, specialist lighting, renewable energy and storage. With exciting new product launches planned, they are seeking a dynamic Area Sales Manager to drive growth across the South East (London, Essex, Kent, East Sussex, West Sussex, Hampshire and Isle of White), strengthen existing relationships, and expand into new sectors.

This is a fantastic opportunity to join a company that values innovation, integrity and continuous improvement where your contribution will directly influence future success.

As an Area Sales Manager, you will need to have/be:

• Demonstrable experience in professional relationship management with excellent communication and interpersonal skills.
• Strong commercial awareness with the ability to identify and convert sales opportunities.
• Proven track record in account management and achieving sales targets.
• Technical understanding of electrically installed or engineered products.
• Confident presenter, capable of engaging stakeholders at all levels.
• Ability to build credibility within trade environments and deliver detailed, solution-led consultations.
• Highly motivated self-starter who takes ownership and accountability for results.
• Strong attention to detail with a proactive, solution-focused approach.
• Articulate, pragmatic and confident in decision-making.
• Flexible and willing to travel across the designated territory as required.
• Understanding of commercial tender processes and contractual negotiations.
• Experience managing customer service issues and complaint resolution processes.
• Confident user of IT systems and CRM platforms.

Details:

• Salary: £49, 476
• Working Hours: Full Time, Monday - Friday
• Location: South East
• Duration: Permanent

Role of Area Sales Manager:

• Develop and grow relationships with both existing and prospective clients across the territory.
• Identify customer needs and deliver tailored, specification led solutions.
• Take full ownership of KPI performance, monitoring and reporting against targets.
• Build, manage and continuously develop a robust sales opportunity pipeline.
• Present accurate sales forecasts, performance data and commitments at monthly review meetings.
• Produce detailed monthly sales reports and territory updates.
• Gather and communicate market and product feedback to support ongoing innovation.
• Promote and uphold the company brand, vision and quality standards at all times.
• Drive new customer acquisition, identifying additional routes to market for new product lines.
• Plan and conduct face to face meetings with clients, prospects and industry professionals.
• Strengthen and expand relationships within the existing customer base.
• Act as a brand ambassador, championing the company's products and solutions.
• Provide technical guidance, product training and after sales support where required.
• Represent the business at trade shows, seminars and industry events to increase brand awareness.
• Collaborate closely with internal sales support, customer service and marketing teams.
• Develop comprehensive sales and business plans aligned to company objectives.
• Support and respond to commercial tenders and contractual submissions.
• Maintain accurate client records and reporting through effective use of CRM systems.

Benefits of working as an Area Sales Manager:

• Competitive salary and annual bonus package
• Company car
• Individual personal development and technical training
• Auto-enrolment pension scheme
• 25 days Holidays + Bank Holidays